VMO expands NZ retail network with new large screens

15th February 2025 By Staff Reporter | news@propertyticker.co.nz | @propertyticker

VMO continues to expand its retail network in New Zealand with the addition of two new large format screens.

The outdoor advertising network has launched a double-sided banner LED screen, measuring over six metres in height and two metres in length, at Barrington Community Shopping Centre in Spreydon, Christchurch.

In December, VMO, part of the Val Morgan cinema advertising group, launched a new four-metre double-sided large-format screen at Highbury Birkenhead, Auckland.

VMO first launched its New Zealand retail media network in August last year, securing the advertising rights to over 20 prominent centres across Auckland, Christchurch, Wellington, and regional locations, including Invercargill, Queenstown, Hastings, and Taupō.  

By the end of 2025, the business plans to expand to more than 50 locations, with a mix of both large format and supermarket proximity screens.